Stratagem launches national hospitality market research in Qatar

Posted by Qatar is BooMING on Oct 9, 2012 in Business, Tourism, Transport & Leisure | 0 comments

Qatar is pursuing its plans to transform Doha into a world class destination, with high-quality services. As tourism development strategies are being implemented to diversify and expand Qatar’s local economy, the hospitality industry will experience tremendous and significant growth in the upcoming years.

The government has reinforced its objective of making Qatar a high quality tourism destination and has announced an investment of US $17 billion over the next five years on tourism infrastructure including construction of luxury hotels, new airport, museums and other leisure facilities.

To understand the potential implications of such booming tourism economy onto the hospitality market, Stratagem is currently conducting Qatar’s first of a kind hospitality market research project. The Research study will assess both the future trends of Tourism in Qatar and of the hospitality industry. It will develop into scenarios highlighting their possible impact on Qatar’s tourism strategy. The project is a ground breaking project for Qatar and the Middle East and will provide a truly perspective of the market to all hospitality professionals.

The Market Research Report will include the following topics: Qatar Tourism industry trends, Tourist Profiles, Hospitality Market Structure, Current Hotel Supply & Projections, Hotel Performances, Future hospitality projects.

Stratagem is a Marketing Consultancy Bureau specialized in market research and strategic marketing. Supported by academically recognized best practices, deep in field marketing research and hands-on experience, Stratagem provides customized and innovative strategic solutions to marketing challenges. Stratagem’s objective is to assist local and international companies with their marketing activities in Qatar and in the Middle East Region.

For more information about Stratagem’s Tourism & Hospitality Market Research, please contact STRATAGEM:

contact@stratagem.qa

Tel: (+974) 77877419