Al Jawhara City, a project of Khaleeji Commercial Bank BSC, Bahrain, is proud to officially launch its marketing campaign yesterday in Qatar with the presence of a number of key investors and leading businessmen. Al Jawhara City is an emerging urban development in the Al-Erkyah district of Lusail in New Doha. It aims to provide the highest standards of urban living with world-class medical facilities and architecturally appealing residences.
Al Jawhara City is poised to be a luxury mixed use development with lush green landscaping, offering 21st century organic living in a harmonious combination of low-rise residential housing and world class medical services. As one of Qatar’s few freehold projects, Al Jawhara City is an exciting investment opportunity providing the prospective investor the first mover advantage on a very unique property.
The project started its on-site development in March 2012 after gaining its approval from Qatari Diar, the government arm mandated to oversee the development of Lusail. Mr. Abdulla Showaiter a board member of Khaleeji Commercial bank said: “The Qatari market has shown clear signs of recovery early 2012. The value of projects in the country has grown at a compound annual growth rate (CAGR) of 40% between 2005 – 2011. The impact of the forthcoming 2022 World Cup has been positive on Qatar’s estate market and will continue. General stabilization and moderate growth across office, residential, hotel and retail sectors has occurred and the property sector has been particularly boosted by the government investments on infrastructure.”
“Al Jawhara City has been developed in line with Qatar’s National Vision 2030 of sustainable development of human, social, economic and environmental pillars. With the eyes of the world on Qatar more than any other time in its proud history, there has never been a better time to invest in one of the world’s most vibrant and fastest growing economies. Al Jawhara city offers investors a gilt-edged investment opportunity to be a part of Qatar’s long-term growth mission.” continued Showaiter.
Mr. Ozan Korkut Benlioglu, Head of Investments of Khaleeji Commercial Bank said “Al Jawhara City aspires to build a community living that is healthy and wholesome by proving a greener lifestyle, advanced medical facilities and community sharing. Al Jawhara City’s exceptional infrastructure and facilities aim at creating a growing community in line with the government’s initiatives and focus on social infrastructure such as education, healthcare, and culture.”
“Our initial objective is to sell the healthcare, hospitality and school components of the project after completing the infrastructure. We are also looking at the option to sell the whole plot to one of Qatar’s large family groups or an international healthcare provider. The land also provides flexibility for any appropriate development outcome and the ability to build on the physical and visual connectivity to the Lusail development.” added Benlioglu.
Al Jawhara City is located directly across Al-Khor Highway and 22 km north of central Doha. It is also strategically located approximately 25 minutes from Doha International Airport. Its proximity to Lusail opens up potential for residents to gain access to a series of entertainment facilities and city life. Next to a proposed wildlife park, Al Jawhara City is nestled between the golf course and Lusail City, a significant emerging part of greater Doha, to provide the best of all possible worlds. The provision which has been made for light rail transit, streetcars (trams) and bus rapid transport to connect Lusail to the broader region makes Al Jawhara City an ideally positioned development.
Al Jawhara City has been designed to be sustainable with careful planning to achieve reduction of ambient noise and heat generation on the green pathways from encouraging pedestrian and bicycle movement in the City. The city will be also built with an open space network to allow for views from the residential units and elevated courtyards.
The Green Visual Paths, the Park and connectors create a number of visual paths across the site with a flow in and out to the open space structure of Lusail. The project has 4 character zones which are designed to allow the flow of vital energy through the entire city, each defined by its individual attributes. Al Jawhara has clear connection with the open space areas with fast and easy access for ambulances, emergency vehicles, and student buses from Al Khor highway. The project will explore alternative water sources for irrigation, including seawater, grey-water and condensate re-use.
Al Jawhara City will also bring a world-class medical facility to the doorstep of Qatar and its neighboring countries. Showaiter noted: “Medical tourism is growing as people can save as much as 85% on total costs. A country can stimulate economic growth, attract foreign currencies and create employment opportunities by fostering its presence in the medical tourism space. Whereas tourism has slumped, medical tourism is growing with global industry catering to over 3 million patients and growing at a rate of 20-30% p.a. Patients choose medical tourism destinations because these places are attractive and those from developed countries are travelling abroad for medical care due to delays in obtaining access to care at home as well as rising costs.”
Al Jawhara City Plans for the health care center include services ranging from an outpatient centre, pediatric centre, combined medical centre, diagnostics centre, ambulatory surgical centre, surgical clinic, dialysis centre, treatment centre for diabetes, obesity treatment, lipids and wound care, medical spa, aesthetic surgical centre and an ophthalmology surgical centre. The Al Jawhara City hospital will ensure its patients and guests have a relaxed stay in a serene environment.
In addition to the medical facility, there will also be low-rise apartments and residences for over 10,000 families overlooking the plush green walkways, retail and community facilities such as schools for over 2,000 children, a kindergarten, a traditional souk, a mosque, and a 146-room, 4-star luxury hotel. Al Jawhara will provide its residents a full, mixed-use development with all the facilities of any modern city.
Facts about Al Jawhara City (http://www.jawharagreens.com/english/index.htm)
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