Posted on February 19, 2017

Alfardan Premier Motors Co., the exclusive retailer of Jaguar Land Rover in the State of Qatar, celebrated its continuing partnership with Qatar Total Open – the prestigious international tennis tournament that was staged from 11th till 18th February at the Khalifa International Tennis and Squash Complex.

As the official transport provider for tennis players and officials at Qatar Total Open 2017 for the seventh consecutive year, Alfardan Premier Motors added a touch of elegance with a fleet of 45 Jaguar and Land Rover vehicles. These chauffeur-driven vehicles ferried the tennis stars as well as staff to and from the Khalifa International Tennis and Squash Complex in luxurious style and comfort. The tournament witnessed an exciting star-studded line up of the world’s greatest women tennis players. The tournament culminated in the finals on 18th February when Karolina Pliskova of the Czech Republic bagged the championship’s trophy for 2017.

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Rabih Ataya, General Manager for Alfardan Premier Motors, said: “This year’s tournament witnessed fierce competition among the big names and we are proud to have partnered with Qatar Total Open tournament 2017 for the 7th consecutive year. This enabled us to leave our glamorous print by providing an exquisite experience for all participating players and teams throughout the tournament." “At Alfardan Premier Motors, we strive to play an important and vital role in supporting talents and sporting events held in Doha to support Qatar in becoming a world-class destination for major, international sporting events. Alfardan Premier Motors has redefined luxury that’s associated with tennis in this part of the world. This reflects a perfect synergy between the brand and the sport”, he added.

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