Posted on December 08, 2016

Barclays was named Best Overall GCC Private Bank at the WealthBriefing GCC Region Awards 2016, further emphasizing the bank’s continuous commitment to delivering outstanding services in the private banking sector across the region. 

This recognition from Wealthbriefing comes from a distinguished panel of independent jury members and is considered to be one of the most prestigious awards for Private Banking in the region. This accolade, presented to Barclays in recognition of its leading role in the wealth and investment management sector in the GCC, follows a series of industry awards that the bank has received in the region. Cedric Lizin, Head of Middle East and Africa, Barclays Wealth and Investment Management, said: “We are delighted to be named the Best Private Bank in the GCC by WealthBriefing, as this prestigious award, as well as other awards that we have received consistently over the last three years, reflects Barclays’ industry leading service standards in Wealth and Investment Management within the GCC region.”

He added: “We continuously launch new products and services to meet our clients’ evolving needs, and remain committed to delivering differentiated services to our High Net Worth (HNW) and Ultra High Net Worth (UHNW) clients in the Middle East in line with their requirements and appetite for risk. Our global expertise and capabilities, coupled with our regional knowledge and service excellence, provide a unique offering to GCC clients.” The Wealthbriefing judging committee awarded Barclays the region’s Best Private Bank based on a number of factors. These included the exceptional quality of service provided by Barclays’ to its clients, its specialised open architecture platform that offers a full range of tailored products covering investments and credit, as well as bespoke advisory services.

Another unique factor which distinguished Barclays from global and regional competition is its ‘Integrated Banking Model’, which allows the Wealth and Investment Management division to serve as a gateway for its clients to access Barclays’ regional and global capabilities in the Investment and Corporate Banking divisions. As a result, Barclays Wealth and Investment Management clients can leverage quality research, in addition to accessing Equity Capital Markets and Debt Capital Markets through Barclays’ Investment Bank. In terms of Corporate Banking, clients can have access to trade and working capital financing, debt finance, cash management and transactional banking.

This was enhanced with Barclays’ client centric approach, which ensures that the services and advice provided to clients are always tailored to their specific requirements and risk appetite, and that clients’ feedback is at the centre of efforts to continuously upgrade and improve the bank’s product and service proposition. Organized by ClearView Publishing, the WealthBriefing GCC Region Awards focuses on three main category groupings, which allow an expert panel of judges to recognise companies, teams and individuals for insights that are independent, genuine, and display integrity.