Posted on November 18, 2012

Jaidah Automotive, a subsidiary of the long-established and influential conglomerate Jaidah Group, is pleased to announce the success of its 2012 Chevrolet Customer Appreciation Event, which took place last week in the Khalifa showroom.

This customer loyalty event was part of Jaidah Automotive’s customer-oriented initiatives in appreciation for customers who have supported the business’s dynamic growth. Invitations to the event went out to all Traverse, Captiva and Cruze customers from 2008 onwards.

The purpose of the event itself was twofold: first for Jaidah Automotive to express its appreciation for the loyalty and continued support of its existing Captiva, Traverse and Cruze customers, and secondly to introduce the new Cruze Hatchback, Malibu and all the new Trailblazer 2013 models.  Jaidah Automotive lined up a range of rewards for its guests, who received giveaways, entry to a prize draw and attractive repurchase trade-in offers and extended warranties.

During the event – which attracted an enthusiastic audience – buffet food and drinks were catered, three customers won a Garmin SatNav device in the draw and 15 others won vouchers for a free oil and filter change. In addition, test drives were provided in a range of Chevrolet models.

Jaidah Automotive’s General Manager, Mark Jenkins, commented: “Jaidah Automotive is focused on meeting and exceeding our customers’ expectations. We know from past experience that our most loyal customers welcome this kind of special event as a way of our saying thank you to them. It was great to see a good mix of our local and expatriate customers at the event."

“We believe that loyalty deserves to be rewarded. This event is just one of many ways in which we try to give back to those customers who contribute to Jaidah Automotive’s success. It symbolises our commitment to our clientele and also provides us with the opportunity to give something back to our loyal customer base.’’

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