Posted on May 18, 2016

 Jaidah Automotive, the exclusive dealer of Chevrolet in Qatar, launched the 2016 Chevrolet Camaro yesterday, establishing a new performance benchmark in the sports car segment for Middle East driving enthusiasts.

The unveiling of the new more powerful and refined Camaro took place in the largest Chevrolet showroom in the region, located in Jaidah square, was hosted by Hamad Al Amari. The exclusive launch was opened by Mohammed Jaidah, welcoming senior management at Jaidah Group, partners, members of the press, car enthusiasts, suppliers and customers alike. Speaking on the occasion, Mohammed Jaidah, Group Executive Director of Jaidah Automotive said “We are excited to reveal the all new 2016 Chevrolet Camaro which utilizes the latest technologies in its segment and limited to the Camaro. General Motors are continuously seeking innovative means to further enhance performance and appearance. As Chevrolet’s most popular model, the all new Camaro has exceeded expectation, its performance and handling capabilities provide a faster, smoother, driving experience.”

Engineered for the most grueling tracks, Chevrolet has revamped the 2016 Camaro with significant advances in design and technology. Designed to be the most powerful Camaro ever built, the vehicle went from a standing start, accelerated to 100 mph and then back to a complete stop in 313 meters – 100 meters less than the closest competition providing a more nimble driving experience

The new 2016 Camaro brags unmatched performance abilities, with vehicle mass been reduced by approximately 90 kg, this has created a responsive driving experience, alongside a new 6.2L direct-injected Small Block V-8 rated at 455 hp (339 kW) and 455 lb-ft of torque (617 Nm) making it the more powerful than ever before. In addition to this, for the first time ever, Magnetic Ride Control active suspension is available on the car, previously this feature was only available on the Camaro ZL1. The active suspension reads road and driving conditions 1,000 times per second, and automatically adjusts the damper settings to optimize ride comfort and control.

To make it not only the best Camaro ever, but one of the best cars available in its division, the 2016 Camaro is also loaded with innovative technology, offering an all-new Drive Mode Selector,segment-exclusive, Interior Spectrum Lighting that deliver 24 different ambient lighting effects on the dash, door panels, and center console. With high-definition, configurable color displays – including available dual, 8-inch-diagonal screens and driver-centric technology including Head-Up Display, wireless smartphone charger and Apple CarPlay, the 2016 Camaro boasts an unimaginable driving experience.

Redesigned to present a sleek new model, the look and feel offers a visceral experience that entices drivers to get in the driver’s seat and hit the road. The Aerodynamically optimized design that is the result of 350 hours of wind tunnel testing, reduces drag on LT models and improves downforce on SS. More athletic-looking, sculptured exterior, with standard 20-inch aluminum wheels modern lighting signatures complementing the tighter, leaner architecture.

Greater emphasis has been placed on customer personalization with wider range of choices, including seven exterior colors, five interior color combinations and lighting options. This is the kind of fine-tuned modern muscle car enthusiasts have been awaiting. Jaidah Automotive will be awarding all 2016 Camaro owners a new level of customer experience courtesy of “We will handle it”. The comprehensive after sales package promises additional value with competitive and transparent maintenance pricing;

The launch event signified another key milestone for Jaidah Automotive and was marked by an array of entertainment, including an LED show for all to enjoy.