Posted on November 12, 2014

In line with their continued efforts to provide their guests a convenient and incomparable experience, McDonald’s Qatar has launched their ‘Breakfast Alarm’ mobile app that will make a difference to the mornings.

Created to amplify the breakfast platform of ‘Making Mornings Good’, the app is designed to be a customizable alarm clock with breakfast vouchers functionality. Available with an android and iOS version in English and Arabic, users can choose the way they wish to be woken up and offers them the convenience of purchasing a breakfast meal from any McDonald’s restaurant within the GCC region that serves breakfast. The application also includes a reward program based on points accumulation awarding frequent users each time the alarm is used. These reward points can be redeemed for a gift based on a prize allocation. 

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Mr. Kamal Saleh Al Mana, Managing Director of Al Mana Restaurants & Food Co., said, “We are thrilled to introduce this new app in Qatar which allows our customers the convenience of choosing their breakfast as soon as they wake up. Designed to make a difference to their mornings, the application makes it easier for our valued guests to select a breakfast meal of their choice through their mobile devices and collect it on their way to work or school from any one of our 28 outlets in Qatar and also stand a chance to be rewarded with exciting prizes.”

McDonald’s Qatar has been serving breakfasts since 2011. Iconic menu items include Egg McMuffin, Chicken Burger & other variety of McMuffins and the Big Breakfast along with a selection of coffee and juices.