Posted on October 26, 2017

More than 800 female and male participants are set to take part in Aspire Zone Foundation (AZF)’s “Pink Walk” breast cancer awareness event taking place for the third consecutive year at Aspire Park on October 28th.  The event is part of AZF’s Corporate Social Responsibility (CSR) activities, and is organised in collaboration with the Qatar Cancer Society (QCS).

Held from 3:00 pm to 6:00 pm in Aspire Park, hundreds of participants will attend an awareness lecture delivered by a member of the Qatar Cancer Society (QCS) Education Centre. They will then gather in formation to create a ‘human ribbon’, attempted for the first time ever in Aspire, followed by a 1km walk around the Park.

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The event has attracted participants and volunteers from government organisations including the Ministry of Education and Higher Education, Qatar Women's Sport Committee (QWSC), Qatar Volunteer Center, in addition to Education institutions including Qatar University, Northwestern University in Qatar, Stenden Qatar – University of Applied Sciences, Yemenia University (Qatar Branch) and the Community College of Qatar. In addition, volunteers from hospitality companies also signed up to take part including the Torch Doha, Mövenpick Hotel Al Aziziyah Doha, Doha Marriott Hotel, Rotana City Centre, Marsa Malaz Kempinski (the Pearl), City Centre Rotana Doha, Shangri-La Hotel Doha, and Crowne Plaza Doha – The Business Park. A number of private companies are also taking part including Ooredoo Qatar, Ali Bin Ali Group, BPO+, Qatar Computer Services, and UniPost.

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The event is designed to mark Breast Cancer Awareness Month (BCAM), an annual international health campaign organised by major breast cancer charities every October. Organisations worldwide hold activities to increase awareness of the disease among community members, particularly women, and to raise funds for research into its causes, prevention, diagnosis, treatment and cure. As a sports organisation focused on promoting an active and healthy lifestyle among all community members, AZF has deliberately selected walking for this event as an easy sports activity that enables people of all ages and physical capabilities to get involved. Walking also helps the body’s detoxification process and burn off excess calories whilst improving overall health.

Registration for the event is free and is available through the website: www.lifeinaspire.qa

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