Posted on June 07, 2016

The Holy Month of Ramadan is a special time of the year and Nando’s continues to give back to the community. This year, as part of their charity drive in partnership with the leading social networking and community activism platform, InterNations, Nando’s generously handed out bags filled with hygiene and food products to migrant workers at one of the largest labour camps.

CSR initiative ‘Drive for Good’, which is organised by Mark Thomson, Head of Doha InterNations social network and his team and community members, took place on Saturday, 4 June 2016, and once again illustrated Nando’s commitment to caring and being socially responsible towards members of the wider society and participating actively in lending a helping hand to the underprivileged and needy. The donation packs included caps, t-shirts, slippers, toothbrushes, toothpastes, shaving razors and soap as well as biscuits, tea bags, noodles, sugar, instant drink powder and hot and cold water dispensers. Being a brand that exemplifies humility, the packs were handed out to migrant workers by the Nando’s employees themselves.

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Francois Rousseau, Chief Operating Officer of Oryx Group for Food Services under which the Nando’s brand operates, said: “Supporting social causes is a goal we strive to achieve on a frequent basis and one way to do this is giving back to society. The Holy Month of Ramadan calls for generosity and compassion and this year, we are proud that we could be a part of Internations’ charity drive. We hope to continue contributing to a variety of important social causes in the years to come.”

“Drive for Good” was organised for the 3rd quarter running by Internations and gave the opportunity to several other companies to participate and engage with the migrant worker community. According to Mark Thomson, Ambassador of InterNations in Qatar, “Other participants included The Grand Hyatt Hotel donating several boxes of clothing and food items and the Marriott Marquis Hotel that donated 500 packs of food items. We were also supported by and on previous drives, the Kempinski Hotel, the W hotel in association with RAF, along with the amazing members of our network who put in tremendous efforts to help out, donate and promote this worthy cause.”

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Nando’s exerted dedicated efforts to support various causes in Qatar during the Holy Month and over the past two years, have been donating a percentage of their Ramadan meal sales to Reach Out to Asia (ROTA), a member of Qatar Foundation. Nando’s is actively involved in championing initiatives and various charity drives all year round. Their social responsibility campaigns run under the “Chicken with a Heart” umbrella.  On previous occasions, Nando’s has also collaborated with Qatar’s Dhreima Foundation, donated to HOPE Qatar and to Qatar Cancer Society.