Posted on April 28, 2020

Ooredoo has announced the appointment of Qatari personality Ali bin Towar Al-Kuwari as its brand ambassador, joining footballing megastar Lionel Messi and world racing champion Nasser Al-Attiyah representing the leading telecomms operator. Ali bin Towar was chosen as a new brand ambassador due to his high profile and extensive following on social media, both in Qatar and further afield.

Sheikh Mohammed Bin Abdulla Al Thani, CEO of Ooredoo Qatar, said of the appointment: “We are pleased to announce Ali bin Towar as our new brand ambassador in Qatar, given his extensive contribution to society and his prominent role as one of the influential young personalities. He is an inspiration to many, and we seek to spread our vision through this partnership, especially with regards to digital transformation as Ooredoo is a pioneer in this field.” Ali bin Towar Al-Kuwari said: "I am very proud and grateful to have been chosen as a brand ambassador for Ooredoo, which is considered a leading telecomms company and is well-known for its social responsibility initiatives. I will do my best to make this partnership a success.”

Ali bin Towar is recognised as one of today’s most influential young personalities in Qatar and the Gulf region. He maintains a continuous presence on Qatar TV and Al Jazeera Documentary channels through the popular programme “Khota Rahhal”, in which he visits various countries of the world to enrich viewers with engaging travel and cultural experiences among different people and communities. He is known for his daily appearance on social media platforms such as Snapchat and Instagram, where he shares many stories on a variety of topics with his followers. He has also written a book entitled “The Life of an Adventurer” – published in early 2017 and available in Qatari and Gulf markets - documenting his exciting experience of travelling across the Americas.

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