Posted on April 08, 2011

Qatar Airways has been forced to delay its two for one ticket promotion following the crash of its booking engine.

A message on the company's website said: “Due to technical problems with our booking system, customers may have experienced difficulties booking the 2-for-1 offer. “For this reason, Qatar Airways is postponing the special promotion to start on April 13 (00:01) until April 14 (23:59). Qatar Airways will honour all 2-for-1 bookings made to date for this offer.”

The statement added that passengers would still stand a chance to win one of a 100 pairs of economy tickets to a Qatar Airways destination of their choice by signing up. “We sincerely regret any inconvenience and look forward to welcoming you at very soon,” the statement added.

The promotion was originally planned to celebrate the launch of the company’s 100th destination in its network. The Doha-based carrier reached the milestone on April 6 with the start of flights to the Syrian city of Aleppo. 

In 1992 vacuum cleaner manufacturer Hoover offered a free flights promotion, whereby the British division of The Hoover Company promised free airline tickets to customers who purchased more than £100 worth of its products. The response was far more resounding than Hoover anticipated and was overwhelmed by the demand for tickets and vacuum cleaners. It is estimated the fiasco cost the company nearly $82 million.

source: Arabian Business