Posted on September 18, 2016

Vodafone will help raise awareness of the Global Goals for Sustainable Development which includes a set of 17 Sustainable Development Goals (SDGs) to end poverty, fight inequality and injustice, and tackle climate change by 2030.

World leaders adopted the 2030 Agenda for Sustainable Development at the United Nations Sustainable Development Summit on 25th September 2015. During ‘Global Goals Week’ between 17– 24 September 2016, Vodafone will help to raise awareness of the goals through its global network and reach with millions of consumers. In Qatar, Vodafone will support the global awareness campaign with widespread social media communications, SMS to its customer base and by giving free mobile data access to the Global Goals website and YouTube Channel during the week. In addition, Vodafone will hold internal employee engagement activities to drive the delivery of the Global Goals.

There are many activities across Vodafone that support the delivering of the goals - from rolling out infrastructure, to empowering women, managing their energy use and supporting young people with education, skills and development. “Vodafone’s purpose is to connect everybody to live a better today and build a better tomorrow and we are proud to be a delivery partner of the Global Goals for Sustainable Development. In our short 7 year history in Qatar we have achieved a lot that directly supports the goals and are committed to bring our global expertise and innovation to Qatar to continue benefitting the local community and economy,” said Ian Gray, CEO, Vodafone Qatar.

Vodafone supports the Global 2 [qatarisbooming.jpg

In Qatar, Vodafone in the last 24 months has spent QR1bn on building a world class network infrastructure that supports Qatar’s aim to be a leading knowledge based economy. Vodafone also recently embarked on a journey to reduce its environmental footprint through rolling out the first phase of its hybrid powered cell sites. 2016 has also seen Vodafone bring a number of innovative solutions to Qatar such as the launch of its Global Machine to Machine (M2M) Platform that enables the implementation of Internet of Things (IoT) connectivity solutions.

When it comes to women empowerment, Vodafone’s Al Johara female sales channel has been supporting Qatari women for more than 6 years and last year was the first telco in the region to provide its female staff with the best maternity benefits of 112 calendar days to increase the return to work and retention rates after maternity leave. Its Falla youth programme launched in 2014 aims at empowering young people to realise their potential which has benefitted more than 100,000 young people. Moreover, Vodafone has been actively engaging with local charities to support their poverty relief initiatives through the Vodafone Charitable Fund.