Posted on November 09, 2015

For the second year in a row, Fifty One East, the first retail store in Qatar and the premium luxury retail chain with more than 65 years of experience, has been celebrated as the ‘Enterprise Agility Achiever in the Retail Sector for 2015’ at the second ‘Qatar Enterprise Agility Awards: Entrepreneur of the Year in association with Doha Bank'. The award was received by Mr. Saoud Al-Darwish, Vice Chairman at Darwish Holding, during the ceremony held recently at the Ritz-Carlton hotel in Doha, Qatar. Winning the award for two consecutive years reaffirms Fifty One East's commitment to excellence and to provide the best-in-class service and products to its audiences in Qatar.

Commenting on the award, Mr. Bader Abdullah Al-Darwish, Chairman and Managing Director of Darwish Holding said, “We are honored to be recognized with this award for the second year in a row. This is a clear testament of our continuous improvement, performance and position in the market, which highlights our founding commitment to business excellence in line with Qatar's vision. Fifty One East has consistently positioned itself as the premium destination for quality products and services, underlining the organization’s commitment to provide an unparalleled experience and loyalty to its patrons. Our mission is to provide the very best always and such recognitions further challenge us to go the extra mile and deliver the unexpected."

“Tonight, we are pleased to award Fifty One East the ‘Enterprise Agility Achiever in the Retail Sector for 2015, for the second consecutive year the premium store has proved itself as one of the top signature destination in Qatar and the region.” said Mr. Wissam Younane, Director, BNC Publishing. Organized by Entrepreneur MENA, the awards aim to recognize and honor enterprise leaders and individuals who have distinguished themselves and demonstrated innovation and outstanding business conduct across 20 industries including retail, healthcare, construction, hospitality, aviation, education, banking, energy amongst other key drivers of Qatar’s economy.

The relevant Enterprise Agility Achievers have established themselves as clear industry innovators who have made significant contributions to the Qatari business arena, and set the benchmark for corporations operating in the State of Qatar. Fifty One East is Qatar’s premier shopping destination and Darwish Holding’s signature retail brand. As the principal destination for connoisseurs of sophisticated style, Fifty One East offers the world’s most coveted and elegant global and regional brands. By offering a fusion of incomparable luxury, personalized hospitality and impeccable service, Fifty One East has emerged as a paragon of impeccable taste.