Posted on August 22, 2015

Local high school students graduated from the Northwestern University in Qatar (NU-Q) Summer Media Program this month, offering budding local media enthusiasts an overview of  journalism, advertising and PR, with an emphasis on culture, politics and sport. Students took part in an activity filled schedule that offered live experiences in breaking news and crisis communications challenges, learning how to speak at a press conference, a field trip to Souq Waqif, as well as writing and editing a 1000 word feature article.

Now in its sixth year, the Program is recognized across the country as a unique opportunity for young people interested in a career in media, or simply those desiring a better understanding of how media works through first-hand experience using popular digital platforms. “We saw a great response for this year’s Program, particularly from young Qataris that made up more than half of the class,” said NU-Q Dean and CEO Everette E. Dennis. “This year’s class presented some extraordinary work exploring topical issues such as gender gaps in the workforce and challenges in audience attendance at Qatar sporting events.”

High school students conclude 2 [].jpgThe two week course offered 25 high school students valuable exposure to the inner workings of media and communication fields. This year, two guest speakers from Al Jazeera spoke to students including; NU-Q alumna Amna Al-Saadi who described her journey to journalism, including how her time spent at the 2010 Summer Media Program and her four years at NU-Q helped her to achieve her goals and prepare her for the work place. Hasan Patel, Senior Executive of Communications also described the importance the Communications and PR department, answering tough questions and giving students valuable insight into his role within the global news agency.

High school students conclude 3 [].jpgStudents learnt on a daily basis through lectures, classes and workshops to gain a thorough understanding of both regional and international media. The Program culminated in students developing a social media campaign for a restaurant in Souq Waqif. They were tasked in creating videos, Snap Chat stories, or a series of Instagram posts documenting the restaurant and also offering advice on how the owners can create or build exposure within the local community using a variety of media tools.

Last year saw 25 local students graduate from the NU-Q Summer School, which in 2014 focused on documentary filmmaking, emphasizing key techniques in cinematography, lighting and editing. NU-Q will also be hosting a number of media-related workshops and events throughout the year helping to develop and encourage Qatar’s budding media enthusiasts. This includes the Qatar Leadership Conference on October 15-17, one of the largest professional development conferences for educators and students in the Middle East, in conjunction with THIMUN Qatar.

For more information on upcoming events, visit