Posted on November 02, 2015

ACDelco, part of Jaidah Automotive Chevrolet cars’ exclusive dealer in Qatar, held for the first time ever in partnership with General Motors, a “PARTS SKILLS” competition for ACDelco’s Sales Consultants. Competing against the GCC region, Jaidah Automotive’s Wholesale Division representing Qatar was awarded second place under ACDelco Parts Skills Competition award category. 

ACDelco announced that the competition will continue to take place annually, after it kicked-off on October 6th of this year. The contest’s objective is to bring together ACDelco’s Sales Consultants from various ACDelco distributors across the GCC, in order to showcase the skills and services that are being offered to ACDelco customers on a daily basis. During the competition, there were three various stages that ranked the 118 participants. First, they had to pass two rounds of online tests that assessed their product and marketing knowledge, and during the final round, activities included written tests and role plays that evaluated selling skills.

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ACDelco’s Supervisor Antonio Fernandes, was amongst the top 10 participants, and landed second place. Fernandes was awarded with a Runner-up Cup, Medal, and a Gold voucher from the renowned Indian international jeweler, Joyalukkas. Jaidah Automotive’s K.T. Rao, Manager of Automotive Wholesale Independent Aftermarket, said, “The “Parts Skill” competition is a healthy way of engaging our employees. It helps improve their skills and thus enhance ACDelco’s services, and increases the spirit of sportsmanship amongst ACDelco's Sales Consultants in the GCC.”

He added: “With this competition being the first of its kind, we’re pleased to have witnessed its success. We hope to see an even bigger number of participants take part in the competition next year, which will hopefully include a larger range of categories.” The competition took place at General Motors Academy based in Dubai, and the awards ceremony was held at The Palace Downtown Hotel, also in Dubai.