Posted on November 23, 2013

Nasser Bin Khaled (NBK) Powered Sports today announced that it has partnered with MV Agusta, the renowned Italian motorcycle manufacturer. As a result of this agreement, the full line-up of the famous MV Agusta’s F4, F3 and Brutale models, will now be available in Qatar only through NBK Powered Sports. NBK Powered Sports also becomes a distributor of the brand in several GCC and Asian markets.

”NBK Powered Sports is very excited to be able to introduce to Qatar this tremendously important brand in the motorcycle world. The brand’s stature and its amazing heritage will certainly contribute to the popularity of ‘driving on two wheels’, but also to the advancement of motorsports in Qatar,” said Stefan Moench, General Manager, NBKS Retail.

Mr. Umberto Uccelli,Sales & Marketing Director of MV Agusta said ”We are delighted that through NBK Powered Sports our brand will now be more accessible to the discerning Qatari motorcycle enthusiasts and sportspeople who have long known and respected MV Agusta for its excellence and particular appeal.”

NBK Powered Sports was launched in 2008 as an umbrella for two main motor sports leisure companies - Harley-Davidson motorcycles and Kawasaki motorcycles and Jetskis. NBK Powered Sports’ customer base includes motorcycles and sports enthusiasts that enjoy the outdoor lifestyle.

In order to showcase its motorcycle brands in a befitting space, NBK is planning to build a brand new two-floor luxury showroom on Salwa Road in Doha. MV Agusta and Kawasaki will be proud to share this new flagship store with complementary high-end Italian accessory brands which will also be displayed at this exciting new venue.

The name MV Agusta first rose to prominence in the early twentieth century, identifying a pioneer in the Italian aeronautics industry: count Giovanni Agusta. His company was founded in 1907 and produced aircraft until his death in 1927. Following the second world war, in 1945 the first MV Agusta motorcycle was presented to the public – the “98” model. MV Agusta made its name in the world of motorcycle racing in the fifties, introducing many innovations that would mark its success. In the early nineties, the brand was acquired by Cagiva Motor and in the past 15 years it has reinforced its presence as a point of reference in high and medium performance motorcycles.