Posted on February 19, 2015

The 3rdEdition of Mice Arabia Congress is set to be the premium platform for Business Travel, Meetings, Incentives and Events sourcing by bringing regional and international travel & hospitality suppliers closer to sealing deals and signing contracts with the most coveted corporations and agencies from the Middle East. The annual event will take place on the 22nd& 23rdof February 2015 at the luxurious Ritz Carlton Hotel, DIFC, Dubai. The congress will witness participation from various stakeholders from a wide range of industries including Finance, Banking, Oil & Gas, Retail, Telecommunication, IT, FMCG, Pharmaceutical, Government, Insurance, Manufacturing and representatives from MICE and luxury travel.

Carlo Zoccali, Meetings and Events Manager, Arsenal Football Club, states, “With growing years and comfortable visa rules for most gulf countries, we have noticed an increase in outbound corporate travelers regionally and are expecting the market to further demand for unique and adaptable event venues which will bring unlimited business. Additionally, we are glad to be the sponsors of such well-known luxury business travel congress as we get the opportunity to grow stronger and have a diversified clientele base.” The two day annual event will revolve around creating a link between MICE service providers and C level executives so as to facilitate the process for corporates to host MICE & luxury travel related activities in different regions around the globe and it will give them the required exposure.

Mr. Soufiane El Allam, Director of Sales and Marketing, Ritz Carlton Bahrain Hotel and Spa says, “MICE Arabia Congress grasps the most successful format of holding pre-booked one-to-one meetings of members with potentials clients. Furthermore, the agenda of the event includes appropriate frame for business development relations as it shares the guidelines which should be noted during the exchange of ideas between two parties. This gives us the opportunity to provide personalized experiences for our guests.”

“We are excited to be a part of MICE Arabia Congress once again as we have always acquired great opportunities from the event including meetings with our collaborators in the region to being updated on the market trends for luxury travel business,” says Mania Spanou, Assistant General Manager, Grand Resort Lagonissi. The high valued Middle East market has huge potential and is predicted to have a total of 81 million outbound travelers by 2030 and the congress harnesses the immense potential of the MICE industry from the Middle East with the surety of generating long lasting business relations and producing an abundance of revenue.

“The congress is an ideal platform for meeting industry associates as it attracts key decision players and event planners from the region. And, we are pleased to be a part of MICE Arabia Congress as it gives the opportunity to highlight the importance of the venue when speaking about hosting large scale events,” says Ahmed Jarkass, Director of Business Development and Marketing, Jumeirah Messilah Beach Hotel and Spa. Ricardo Gomes, Director of Sales, Westin Doha Hotel and Spa says, “The MICE industry has been growing globally; however, we have noticed that travelers from Middle East region are high spenders and tend to have longer stay to the destination they are visiting. This event gives us major prospect to meet and greet with upcoming demands of potential clients.”

MICE Arabia Congress is the ideal platform for regional buyers and international solution providers as it gives the opportunity to have one-to-one meetings so as to streamline the process of hosting travel events in various regions around the world. The purpose of the event is to have a global platform where exciting exchange of information and ideas are conducted along with industry related discussions and debates with top leaders, influencers and decision makers.

Sidh N C, Director - Projects, QnA International, the organizer of the MICE Arabia Congress, states, “The MICE Arabia Congress spearheaded the closed door, one-to-one meeting format of the congress in the Middle East and we’re eager to host yet another edition of MICE Arabia in the region’s most booming city, Dubai. Based on the response from the 2015 buyers and suppliers, the 3rd edition of the congress is set to be our most exciting and successful edition yet.”

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According to a recent report by WTO, UAE is being positioned as a global business hub for inbound and outbound business travel. The average tourist spends US$22,000 a year on flights and accommodation alone, totaling $6.6 billion annually spent on outbound travel. The MICE industry is one of the key growth drivers for the region’s burgeoning economy, making significant contributions through income and employment along with attracting substantial foreign investment. “Certainly, MICE Arabia Congress will ensure that the participants are up to date with latest trends & the future of MICE business in the region and allow them to utilize the remarkable platform of discussions, networking opportunities and pre-scheduled one to one business meetings,” says, Sidh N C, Director - Projects, QnA International.

Furthermore, other key partners for the MICE Arabia Congress 2015 include: Grecotel, Switzerland Convention and Incentive Bureau and Taj Hotels Resorts and Palaces as silver sponsors. Bronze sponsors include Africa Albida Tourism (AAT), AGL - Alliance Group Ltd, Armenia Travel, Attitude Hotels, Auditorium Parco della Musica, Carlson Rezidor Hotel Group, Chic Outlet Shopping, Cinnamon Grand Colombo, Dubai Business Events, Dusit International, Elounda Beach Hotel & Villas, Esplanade Zagreb Hotel, Event Makers DMC, Eventus Group, Exclusive Spain Tours, Fairmont Hotel Baku, Four Seasons Resort Sharm El Sheikh Egypt,

Heysem Tourism & Travel, Hotel Eclat, Hyatt Regency Dubai Creek Heights, Intercontinental Amstel Amsterdam, Intercontinental Travel Company, JJ Spain, Jumeirah Group, Jumeirah Grand Hotel Via Veneto, Kreola DMC, Marina Bay Sands, Mazagan Beach & Golf Resort, Namibia Tourism Board, Park Hyatt Abu Dhabi Hotel & Villas, Pam Tours, Portugal Incoming, Qatar MICE Development Institute (QMDI), Royal Caribbean International & Azamara Club Cruises, Russkie Prostori, Sana Hotels Portugal, Singapore Tourism Board, Southern Cross Safaris, The Regency Kuwait, Valley Of Tourism, Visit Morroco, Wadi Adventure and Yas Events Centre at Yas Marina Circuit.

Montegrappa is the Luxury Gift Partner for the congress. Europcar is the travel partner for the congress. The Media Partners for the congress include Arabian Travel News, Khaleej TImes and Travel Daily Media.